Apollo AI vs Clay — which one should you pick?
Apollo AI starts at $59/mo — AI features inside Apollo's sales engagement platform. Clay starts at $149/mo — Data enrichment and outbound automation for GTM teams. Both are sales & outreach tools. Compare pricing, features, and use cases below.
| TOOL | ||
|---|---|---|
| PRICING MODEL | Freemium | Freemium |
| STARTING PRICE | $59/mo | $149/mo |
| CATEGORY | Sales & Outreach | Sales & Outreach |
| AI AGENT | Yes | Yes |
| EDITOR'S PICK | No | No |
| KEY FEATURES |
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| USE CASES |
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| TAGS | #sales#outreach#crm | #enrichment#outbound#rev-ops |
| WEBSITE | www.apollo.io | www.clay.com |
At a glance
- Pricing: Both are freemium. Starting prices: Apollo AI $59/mo, Clay $149/mo.
- AI agent: Both include autonomous-agent capabilities.
- Editor’s pick: Neither is currently featured.
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