ConsistencyAI
HEAD-TO-HEAD · SALES & OUTREACH

Clay vs Regie.ai

Which AI sales & outreach should you pick in 2026? Pricing, agents, plans and use cases, side by side.

FSReviewed May 23, 2026 by Faisal Saleem · no paid placements
ClayData enrichment and outbound automation for GTM teams.
AGENTFreemium
STARTS AT$149/moRead reviewVisit site
Regie.aiAI sales sequences with autonomous prospecting agents.
AGENTPaid
OUR VERDICT

Both Clay and Regie.ai are credible sales & outreach options, the right pick depends on your specific use case. See the head-to-head below.

Choose Clay if…
  • You need 75+ data providers or Claygent, which Regie.ai doesn't offer.
  • You mostly do lead enrichment or account research.
Choose Regie.ai if…
  • You need Auto Pilot agents or Sequence generation, which Clay doesn't offer.
  • You mostly do sequence generation or autonomous prospecting.
AT A GLANCE

By the numbers

Starting pricelower is better
Clay$149/mo
Regie.ai,
Plans availablefree to enterprise
Clay4
Regie.ai3
AI agentplans and runs multi-step tasks
ClayYes
Regie.aiYes
Editor's Pickin Sales & Outreach
ClayNo
Regie.aiNo
FULL HEAD-TO-HEAD

Side by side

SPECClayRegie.ai
Starts at$149/mo,
Pricing modelFreemiumPaid
AI agentYesYes
Editor's PickNoNo
Key features75+ data providersClaygentAI personalizationWaterfall enrichmentAuto Pilot agentsSequence generationHyper-personalizationCRM sync
Best forLead enrichmentAccount researchOutbound personalizationGTM opsSequence generationAutonomous prospectingPersonalizationSDR augmentation
Works with#enrichment#outbound#rev-ops#sales#outreach#agents
PRICING

Plan by plan

Free
Free$0
  • 500 actions/month
  • 100 data credits/month
  • Unlimited seats & tables
AI SEP$180/user/mo
  • Dynamic sequencing agents
  • 1st/3rd party intent
  • Power dialer
Launch
LaunchPOPULAR$167
  • 15,000 actions/month
  • 2,500 data credits/month
  • Enrich phone numbers
Force Multiplier RepPOPULAR$499/user/mo
  • 120,000 AI + enrichment credits
  • Custom enrichment waterfalls
  • Parallel dialer (9 lines)
Growth
Growth$446
  • 40,000 actions/month
  • 6,000 data credits/month
  • Auto-sync CRM
EnterpriseCustom
  • Custom AI/data packages
  • Flexible seat bundles
  • Dedicated IP/domain strategy
Enterprise
EnterpriseCustom
  • Custom actions and credits
  • Data warehouse syncing
  • Single sign-on (SSO)
No equivalent plan
USE CASES

What each is best for

USE CASEClayRegie.ai
Lead enrichment
Account research
Outbound personalization
GTM ops
Sequence generation
Autonomous prospecting
Personalization
SDR augmentation
Only Clay4Lead enrichmentAccount researchOutbound personalizationGTM ops
Only Regie.ai4Sequence generationAutonomous prospectingPersonalizationSDR augmentation
PROS & CONS

Strengths and trade-offs

Clay
What’s good
  • Free tier available; paid plans from $149/mo
  • Includes an autonomous AI agent for multi-step tasks
  • 75+ data providers
  • Claygent
  • AI personalization
Watch out for
  • Competition is strong in this space, see Regie.ai for comparison
Regie.ai
What’s good
  • Includes an autonomous AI agent for multi-step tasks
  • Auto Pilot agents
  • Sequence generation
  • Hyper-personalization
Watch out for
  • Paid-only, no free tier
  • Competition is strong in this space, see Clay for comparison
QUESTIONS

Clay vs Regie.ai FAQ

Short answers to what people ask most before choosing between these two.

Is Clay better than Regie.ai?

It depends on your workflow. Clay ships with autonomous-agent capability, while Regie.ai also includes an AI agent. Neither is currently our Editor's Pick, both are credible options. See the side-by-side table above for specifics.

Is Clay cheaper than Regie.ai?

Both tools have similar entry pricing, Clay $149/mo and Regie.ai is paid. Pricing at higher tiers varies; check the pricing breakdown above.

Does Clay have an AI agent?

Yes, Clay ships with autonomous-agent capability (it can plan and execute multi-step tasks, not just answer a single prompt).

Does Regie.ai have an AI agent?

Yes, Regie.ai includes autonomous-agent capability.

What's the difference between Clay and Regie.ai?

Both are sales & outreach tools. The key differences come down to pricing (Clay: Freemium, from $149/mo; Regie.ai: Paid), agent capability (Clay: yes, Regie.ai: yes), and feature focus. Use the comparison table above to weigh which axis matters most for your work.

What's a good alternative to Clay and Regie.ai?

Beyond Clay and Regie.ai, the strongest alternatives in Sales & Outreach depend on whether you prioritise price, agent capability, or specific features. See our "Clay alternatives" and "Regie.ai alternatives" pages for a hand-picked ranking of each.

KEEP EXPLORING

Not sold on either?

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